What does it take to be a Super GP?

In June, Ascend Dental Academy hosted its first Super GP Conference, bringing together some of the most innovative and forward-thinking dentists in the industry. I had a great time lecturing on Botox and Dermal Filler for the dental practice. 

For those who were unable to attend, the event emphasized the importance of expanding your service offerings to meet the growing demands of patients, recession-proofing your business, and bringing more joy and satisfaction to every touchpoint of your practice.

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Today, more than ever, we make purchases based on three factors: efficiency, effectiveness and convenience. Think about how your shopping habits have changed in recent years, especially with companies like Amazon making it as easy a single click to buy virtually anything and have it delivered the next day.

Whether it’s groceries, an oil change or a beautiful new smile, people want a “one-stop shop” that makes it easy and quick to get what you want when you want it.

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One of my favorite parts of my practice is the moment when we take the final photo of a patient who’s undergone full-mouth implant surgery and compare it with the photo we took when he or she first came in.

You can see the joy in their eyes, their smiles, their overall demeanor. The new set of teeth has given them a renewed confidence and new lease on life. It’s beautiful to behold.

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